gym design

The Team

Who Are GymEquipment.co.uk?

Owned and managed by highly experienced and knowledgeable fitness experts, we're here to offer gym solutions that fit your needs and your budget. With unrivalled service and support, GymEquipment.co.uk have over 12 years in this field.

at the office

Russell Dale

A Sport & Exercise Science graduate from Loughborough University, Russell has always had a passion for sports and fitness. His first employed role saw him manage a private personal training studio and gym equipment retail concession. This hands on experience of fitness equipment and managing the whole sales process very quickly lead to the launch of GymEquipment.co.uk as a standalone business. 

It continues to grow organically with 2 key core values - expertise and integrity! This expertise in designing and installing bespoke gyms in both home and commercial markets has seen GymEquipment.co.uk become a trusted name in the industry working with world leading interior designers, large corporate customers, super yacht owners, universities and the NHS and MOD.

Russell still oversees each gym design project and the industry experience he has developed gives him the knowledge and expertise to plan and deliver exceptional gyms for clients.

Away from work life, Russell continues to play non-league football and has also recently made the transition into football management with ambitions to develop his coaching skills.

Will Broome

Having completed a Masters Degree and spending 2 - 3 years in Advertising, Will set up an online business in 1999 in the fast growing leisure and fitness sector. Will's expertise and knowledge is founded on the management and delivery of targeted online fitness content. Having partnered with companies including MensHealth.co.uk, Cosmopolitan.co.uk, Yahoo.co.uk, MensFitness.co.uk, WomensHealth.co.uk and Handbag.com, this progressed to affiliate marketing of fitness products in 2002.

In 2012, GymEquipment.co.uk was developed to target the home and commercial gym sector. Working with a very wide range of customers including FTSE100 companies, SME's, High Net Worth Individuals, Home Gyms and increasngly the Education sector, for over 10 years GymEquipment.co.uk has worked tirelessly to offer the very best service for every client - no matter how big or small. 

Using his extensive experience and knowledge, Will has focussed more on the online and tech needs of the business. However, Will is also involved in key projects to help manage and deliver exceptional gym spaces.

Away from a PC, Will is still coming to terms with EMOM and AMRAP workouts 3 times a week - and 5-a-side in case that wasn’t enough!



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"Our client has high expectations and knows how they want their gym to work. Looking at expanding that exercise space, the GymEquipment.co.uk team have created an exciting space that has challenged the original brief, but has delivered on every level " Peter, Designer. London

For your gym design enquiry, please complete the form below or give us a call on 01494 952182.